I’ve spent years inside service-based businesses, from healthcare to creative studios, spotting the operational cracks before they surface. Think of me as the canary in your mineshaft: tuned to the early signs of strain, systems that don’t quite connect, or processes that no longer fit the pace of your growth.
Project work gives us space to address those specific pain points, to refine a process, map a customer journey, or build the operational backbone for what’s next.
It’s focused, time-bound, and designed to leave your business stronger and clearer than before.
Targeted focus. We tackle one operational challenge or opportunity with clarity and purpose.
Strategic depth. Every project connects to the bigger picture... how your business runs, scales, and feels.
Tangible outcomes. You’ll walk away with tools, frameworks, or systems that make daily operations smoother and smarter.
Every growing business reaches a point where “just winging it” stops working. Project-based support gives you space to step back, see what’s really happening behind the scenes, and make practical changes that stick. These examples show the kind of projects I deliver, each one designed to bring calm, clarity, and consistency to how your business runs.
Understanding the experience from your patients’ or customers’ point of view reveals where communication breaks down or admin builds up. Together, we map each step from the first enquiry to the final follow-up and create a smoother, more consistent journey that builds trust, loyalty, and repeat business.
If your sales or booking systems feel clunky, this project helps you simplify them. We review how leads, quotes, and follow-ups flow through your CRM so your team spends less time chasing and more time connecting with customers or patients.
Train once, not forever. I help you build clear onboarding and learning resources, including process guides, short videos, and templates, so new team members feel confident and consistent from day one.



After your core systems are built, the work shifts to refinement and rhythm. We help you embed what you’ve created through structured onboarding, team training, and focused implementation projects.
It’s about maintaining momentum and keeping your operations smooth, adaptable, and easy to manage as you grow.
When everyone has their own way of doing things, mistakes happen. Together, we document and align your key workflows, giving your business one consistent, easy-to-follow way of working.
Before opening a new site or hiring more people, we strengthen your foundations. We review your operations, clarify roles, and make sure your systems are ready to support growth without creating chaos.

Sometimes you don’t need another consultant; you need someone who actually understands your business, your people, and your rhythm. I work closely with your team, getting to know your systems, people, and pain points, I then guide improvements from the inside. You stay focused on growth and delivery, while I make sure the back-end of the business quietly holds it all together.
Whether it’s refining workflows, improving communication, or helping you plan for what’s next, I’m your calm, consistent partner inside the business, keeping things steady so you can focus on leading. Some examples of the many ways I can help you as a Fractional Operation Manager are:
Translating strategy into clear workflows, priorities, and accountability
Reviewing performance data to spot gaps and opportunities early
Managing projects and systems improvements without adding another full-time salary





Every clinic and business I work with has its own rhythm, but the goal is always the same: calm, clear, consistent operations that make growth sustainable. Here are a few examples of how I’ve helped teams bring order to the chaos and create smoother experiences for their patients or customers, team, and owners alike.
PROJECT
IQ Medical: Streamlining Sales Team Onboarding
The challenge
IQ Medical, a medical device distribution company, was growing quickly and needed a consistent way to onboard new salespeople. Each manager had their own training approach, and valuable product and sales knowledge was scattered or undocumented.
The approach
I worked closely with the leadership team to capture and structure everything from their product suite to their selling style and company ethos. We transformed this knowledge into a complete online onboarding framework housed within a customised learning management system (LMS). The program included videos, interactive quizzes, and step-by-step modules designed to reflect how IQ Medical actually sells.
The outcome
New salespeople can now complete onboarding independently with minimal input from management. Every team member starts with the same foundation, creating consistency across the business and freeing up leaders to focus on growth instead of training.
PROJECT & FRACTIONAL OPERATIONAL SUPPORT
Reel Optics: Building Strong Systems from the Start
The challenge
Reel Optics is a new optometry practice with plans to expand into a franchise model. The owner understood his own limitations and recognised that being in the business made it difficult to work on the business. He wanted structure, consistency, and systems in place early to support long-term growth.
The approach
I began by learning what motivated the team to open Reel Optics, what set them apart from competitors, and what they envisioned for the future. Together, we documented clear SOPs and mapped the full customer experience from the patient’s perspective. In a competitive healthcare market, understanding every touchpoint of that journey was essential. We built systems that automated key tasks such as confirmations, follow-ups, and communication, then set up ongoing processes to track both financial and experiential metrics and adjust based on customer feedback and real-world results.
The outcome
Reel Optics launched with a strong operational foundation and a consistent, patient-focused experience. Automation reduced the team’s manual workload, and data insights helped guide smart, ongoing improvements. The owner gained confidence that the business could grow sustainably, with systems in place to support future franchise plans. I continue to work alongside the team in a fractional operational support capacity to maintain and strengthen those systems as they expand.
Operational audits to uncover gaps
Journey mapping to improve patient or customer experience
Documentation of key workflows and SOPs
Training materials and video tutorials for your team
Clear next steps and recommendations for ongoing improvement
Consistent operational support without the full-time hire
Monthly check-ins and systems optimisation
Management of workflows, projects, and priorities
Hands-on help from an experienced Operations Manager

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